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Holiday Boot Camp – Week Two

October 5, 2011

I’m getting a bit of a late start on this one – but for Week Two our to do list:

So, that does all of that mean for me? For Conduit Press? And for you?

gadget case

Well, the first thing I did was to study the 2011 Holiday Trends and see what I could take from them.  My goal is to take these 6 or so ‘forecasted trends’ and run with them to the best of my ability. For me they are: feathers, personalization, gadget cases, woodland imagery, and of course, calendars. So, in the next few weeks, when I have time to sit down at the thinking table and get a new line out there, these are what I will be focusing on.

personalization available!

Until then, however, I have over 100 items in my shop that need to be geared toward holiday shoppers, and what that means is re-tagging and possibly re-writing and re-photographing.  For now I’m concentrating on adding applicable holiday-ish tags to existing items: gag gifts, stocking stuffers, men, man, guys, dudes, teens, under $25, under $50, under $75.

So, how is your Holiday Boot Camp coming along? Do you have any advice to throw our way? Share your success stories from holiday season’s past? We’re all ears!

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